Kelly Amos

I’m Kelly, a National Board Certified Health & Wellness Coach (NBC-HWC), Certified Functional Medicine Health Coach, Board-Certified Functional Nutrition Counselor, and Behavior Change Specialist, with a master’s degree in recreation and an emphasis in corporate wellness.After completing my training through the Functional Medicine Coaching Academy, in partnership with the Institute for Functional Medicine, I’ve built a practice centered on helping individuals and the organizations that support them translate health information into meaningful, sustainable behavior change. I specialize in working with people experiencing chronic stress, metabolic and cardiometabolic challenges, neurological conditions, and complex health histories, as well as those seeking to optimize performance, resilience, and overall well-being.My work sits at the intersection of functional nutrition, stress physiology, lifestyle medicine, and behavior change science. Rather than offering one-size-fits-all solutions, I partner with clients to identify realistic, personalized strategies that fit their lives and evolve. I place a strong emphasis on self-efficacy, accountability, and skill-building, helping clients become confident advocates for their own health.In addition to private coaching, I collaborate with practitioners, healthcare teams, wellness platforms, and organizations that value a coach-integrated model of care. I bring experience in one-on-one coaching, group programs, workshops, and community-based wellness initiatives, with a focus on improving engagement, adherence, and long-term outcomes. I am also a contributing wellness writer for Live Well Cd’A magazine, where I translate evidence-based nutrition, lifestyle, and behavior-change concepts into practical guidance for a broad audience.I am the founder of Life by Design, a coaching and community platform that supports sustainable lifestyle transformation through education, guided reflection, and practical implementation, without adding overwhelm or complexity.My approach is compassionate, direct, and grounded in both science and lived experience. I understand firsthand how discouraging it can feel to be overwhelmed by information without a clear path forward, and I’m committed to helping clients and care teams move from insight to action.